Whether playing in the backyard, hiking the trails or performing at competitions, our dogs are subject to possible heat exhaustion. A Cooling Towel powered byCoolcore technologycan provide a quick and easy way to cool your athlete!Coolcoreis an award-winning, chemical-free cooling fabric that offers the ultimate combination of moisture transportation and breathable comfort that keeps the material 30% cooler than the surface temperature of their body. The water-moistened fabric quickly dissipates heat to regulate core temperature. 100% machine washableCoolcorefabrics are mechanically engineered to ensure the cooling power never washes out or deteriorates over time. The process is simple; wet the towel using any temperature of water, wring out the excess and shake to start the cooling. Includes one towel. Patents: 9,121,642 & 8,440,119.